China Insider

Crocs and Pokémon Launch 30th-Anniversary Collection Led by Poké Ball Clog

Crocs and Pokémon Launch 30th-Anniversary Collection Led by Poké Ball Clog

Crocs and Pokémon mark the franchise's 30th anniversary with a Poké Ball clog, two Jibbitz charm packs, and a three-shoe character wave.

Crocs (卡骆驰) has unveiled a Pokémon 30th-anniversary collaboration collection. The launch product is a Poké Ball-themed Classic Clog in the franchise's signature red and white colourway, featuring a three-dimensional Poké Ball Jibbitz charm on the strap, a metal heel charm reading "Pokémon," and three enamel Jibbitz charms on the upper representing first-generation Pokémon: Pikachu, Eevee, and Psyduck. The shoe is available in adult, children's, and toddler sizing.

Alongside the clog, two five-piece Jibbitz charm packs are being released. The first set includes Pikachu, Eevee, Totodile, Togepi, and Gengar; the second features Quaxly, Grookey, Sprigatito, Fuecoco, and Popplio.

A second wave comprises three character-led clogs in which Pokémon imagery forms the dominant design: a Pikachu edition in bright yellow with lightning bolt prints, a Gengar edition in deep purple, and a Jigglypuff edition with a 41 mm platform sole and embossed musical notes along its sides.

The partnership dates to 2022, when the two brands released the Classic Pokémon II Clog. Subsequent collections followed in 2024, covering Charizard, Jigglypuff, Gengar, and Snorlax themes, and in 2025 with an Eevee platform clog and a "Charizard vs. Blastoise" battle-themed release. The 30th-anniversary collection marks the latest instalment in what has become an ongoing annual collaboration.

The release is the fourth consecutive annual Crocs × Pokémon drop, a cadence that places it alongside other durable IP-driven footwear collaborations — such as Vans × Harry Potter and New Balance × various anime properties — that have found sustained commercial traction in China's 谷子经济 (character-merchandise economy), where licensed collectible accessories, including Jibbitz-style charms, function as entry-level fandom goods alongside trading cards and blind boxes.

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